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Your Privacy Rights
Privacy Policy Effectiveness
This Privacy Policy shall apply only to individual consumers and
solely to information collected by this Web site. This Privacy Policy
is effective as of July 18, 2007 ("Effective Date") and
applies to personal and financial information submitted on this
Web site on or after the Effective Date.
Our Commitment to Privacy
Your privacy is important to us, as well as to our respective subsidiaries
and affiliates (collectively, "we," "us" or
"our") and we are committed to treating your personal
information responsibly. To better protect your privacy, we provide
this notice explaining our online information gathering and dissemination
practices and the choices you can make about the collection and
use of the personal information you submit on this Web site on which
this Privacy Policy is posted. Use of this Web site constitutes
your consent to our collection and use of personal data in accordance
with the terms hereof. We use industry standard safeguards to protect
the confidentiality of personal information we collect from visitors
to this Web site. Personal information collected is accessible only
by designated staff or agents of our organization who are also bound
to this statement, except as expressly described below. However,
it is important to recognize that "perfect security" does
not exist on the Internet. Therefore, while we endeavor to maintain
appropriate physical and electronic procedures and safeguards to
protect information collected from this Web site, we cannot guarantee
the confidentiality of any information that you disclose online
and transmit to us, and you understand that you do so at your own
risk.
Personal Information that We May Collect
We will not collect any personally identifiable information about
you through this Web site unless you provide it to us voluntarily,
with the exception of you computer's IP address. The information
we collect will vary depending on how you use this Web site. On
some pages you can register or request to receive materials, announcements
and other information from us or from others. The types of personal
information collected may include, without limitation, your name
and contact information (such as your postal address, zip code,
phone number or e-mail address), your gender, the number and/or
ages of members of your household or business, information about
the type of properties you are interested in and other general information
relating to product preferences, personal interests, household income
or areas of interest on our Web site. We do not collect or maintain
information from those actually known to be under the age of 18.
We will not contact children under age 18 without a parent's permission.
In addition to the information provided by Web site visitors, our
computers automatically receive and record information from your
Internet browser, including your IP address, cookie information,
and the pages you request (see "Cookies and Other Tracking
Methods").
How We Use and Disclose Your Information
We use information you provide on an aggregated basis to do such
things as operate our site, enhance our site, and to better understand
the profile of our online audience. We may also use this data, both
aggregate and personal to you, to enhance your site experience on
our site by displaying content and marketing messages that we believe
will be of interest to you. In some cases we use your personal information
to contact you or to provide information to you, such as to send
newsletters to you that you request. We may provide your information
to third parties such as homebuilders and service and product providers
to enable them to follow-up with you on your requests. We may also
use your information for market research purposes, for project planning
or for developing prospect lists for our existing and future communities.
In doing so, we may reproduce, publish, broadcast or post such information
to third parties assisting with our planning.
Information Sharing and Disclosure
We do not sell or rent your personal information or share your
personal information with other people or nonaffiliated companies,
except with your permission, or under the following limited circumstances:
We may need to share the information or send the information to
trusted partners who work on our behalf under confidentiality agreements
in order to provide the information, product or services you have
requested or to help us communicate with you about offers (provided
that these companies do not have any independent rights to use the
personally identifiable information we provide to them beyond what
is necessary to assist us, unless they have your consent to do
We may share aggregated, non-personally identifiable information
about our users with homebuilders and service and product providers
for marketing and promotional purposes.
We may store and disclose personal information as allowed or required
by applicable law, including making disclosures in order to respond
to subpoenas, court orders, or legal process.
We may establish or exercise our legal rights or defend against
legal claims as necessary or advisable to protect the rights, safety
or property of our communities or others and to conform to legal
or regulatory requirements.
We believe it is necessary to share information in order to investigate,
prevent, or take action regarding illegal activities, suspected
fraud, situations involving potential threats to the physical safety
of any person, violations of the Web site terms of use, or as otherwise
required by law.
We transfer information about you if this company is acquired by
or merged with another company. Third parties (hackers) may unlawfully
intercept or access information or confidential transmissions.
Links
This Web site may contain links to third-party Web sites for homebuilders,
retailers, service providers and others, which are provided solely
as a convenience to viewers and not as an endorsement of the contents
of such sites. While we endeavor to only provide links to Web sites
maintained by reputable organizations, you should be aware that
these third parties might be able to gather information from and
about you if you visit their Web sites. In these cases, those third
parties will use such information in accordance with their own privacy
policies, which may differ substantially from our policy. We assume
no liability for the privacy practices of such other sites and are
not responsible for the availability or content of, any off-site
pages or any other sites linked to our Web site. Your linking to
off-site pages or other sites is at your own risk.
Cookies and Other Tracking Methods
"Cookies" are small pieces of information stored on your
computer. We may use cookies or, in a limited number of cases IP
addresses, for a number of reasons. Cookies allow us to better understand
how users use our site and can help us to tailor our Web site or
a marketing message to better match your needs and interests. Cookies
can also help you remember your user name and password on protected
areas of Web sites. You are always free to decline our cookies and
continue to use our Web site if the tools in your browser permits,
but some parts of our site may not work properly or as efficiently
if you do.
Correction of Personal Information; Opt-Out Right
We make every effort to keep your information current and accurate.
Accordingly, we ask that you notify us in the manner described below
of any changes to your personal information.
We ask that you notify us of any changes to your personal information
via e-mail, telephone or postal mail at the address shown in the
last section of this Privacy Policy.
You may at any time request to be removed from our email list by
clicking the unsubscribe link in any email you receive from us.
Alternatively, you may notify us via e-mail, telephone or postal
mail at the address shown in the last section of this Privacy Policy.
In the event you elect not to receive any future contacts from us,
we will endeavor to remove your name from our email list within
10 business days.
Notification of Changes in Privacy Policy or Use of Information
Collected
This Privacy Policy may be updated and modified from time to time
by us in our sole discretion. If we decide to change our Privacy
Policy or if we make any material changes in our privacy practices
that affect user information already collected through our site,
we will post a notice of those changes on our Homepage. We will
use information in accordance with the Privacy Policy under which
the information was collected. If you do not agree to any provision
of this Privacy Policy, or any update or modification thereto, please
do not use our Web site.
Unless otherwise notified by you to do otherwise, we use all information
in accordance with our Privacy Policy under which the information
was collected. If you do not agree to any provision of this Privacy
Policy, or any update or modification thereto, please do not use
our Web site.
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